Christina Jordan said:

Really exciting stuff Mads and Tim - thanks for taking the time to chime in here.

Here's a question that stems from some concept discussions we've had here in the past - Have you considered offering an incentive for referring other investors to the MyC4 platform?

Christina Jordan said:

Really exciting stuff Mads and Tim - thanks for taking the time to chime in here.

Here's a question that stems from some concept discussions we've had here in the past - Have you considered offering an incentive for referring other investors to the MyC4 platform?

Christina, we always welcome inspiration, ideas, feedback, pros/cons, etc... actually this is EXACTLY how Mads and I have been building C4:

Over the last couple of years two soulmates have been traveling from north to south and east to west presenting a very ambitious idea >> speaking to litteraly hundreds of hundres of fascinating personalities has, bit by bit, given us new insight that has been shaping the model to strengthen the concept seen from a global perspective.

As a footnote; on our way we have met people that have instantly quit their prominent carriers to be part of C4 - we are now 12 people in the "family" and still growing!

A bonus from this journey, is the birth of a double-sided C4 core value that is under the skin of the entire team; Humble & Curious >> we have a perfect understanding that we do not have all answers to fulfill the vision of eradicating poverty, thus we are extremely open towards cheering and constructive critique (mail, phone, meeting...) as I opened this post with.

To support this C4 core value: WE WANT TO BE THE FIRST COMPANY IN THE WORLD, OWNED BY THE WORLD (please fill me in if anybody out there that has knowledge/inspiration on this matter) >> the dream is to have 6.4bn $1 shares so that everybody can benefit from making a difference! Thus our pay-off: A Greater World. By You.

You can then debate whether this dream is humble, but we believe this is a decisive tool in creating massive leverage so that we all, once and for all, will eradicate poverty!!!!

To answer your specific question/idea, we are doing a beta-launch from May to end 07 (Mads posted about MyC4-builders yesterday) where we test hypothesis/elements that look good on paper but needs to be proven with behavior of real people - your idea on user incentives is definitely an element that we will tested and debated upon during these months, because users living of MyC4 is in thread with our thinking (leverage!); "Minipreneurs" (super article about this phenomenon: http://www.trendwatching.com/tre nds/MINIPRENEURS.htm)

We are also debating incentives for people bringing sustainable African businesses to the platform, but that is another story.

As further inspiration to your post, Christina; at www.springwise.com they give "Springspotters" points for bringing new innovative businesses, ideas, etc. to the platform. These points you can then save-up and later exchange for goods on Amazon and other online stores. Honestly, I bring the ideas that I spot to the table because I believe I hereby add value to the platform that then will inspire others to spot and so on and so on >> the mindset behind Wisdom of Crowds (I have no idea how many points I have got in my account at Springwise!!!).